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PRIVACY POLICY
We take the privacy of your information seriously and we ask that you read this Privacy Notice carefully as it contains important information on the use of personal data that you provide to us.
For clarification, personal data constitutes any information related to a natural person that can be used to directly or indirectly identify the person. It can be a name, a photograph, an email address, a computer IP address, bank details or posts on social network websites.
Who We Are
For the purposes of this privacy notice ‘We’ means our company, Horwood Homewares Ltd, Avonmouth Way, Bristol, BS11 9HX who is the ‘Data Controller’ for the information you provide to us. This means we have to store your data securely and use it for legitimate business purposes.
The information we collect and how we use your information
1) Purpose and legal basis for processing personal data
We may process personal data for the following purposes on the legal base of Legitimate Interests.
- Provide services
- Manage transactions
- Meet compliance Obligations
- Carry out credit checks and get credit references
- Confirm your identity
Who we can share your information with
2) Recipients of personal data
- Authorised employees of Horwood Homewares Ltd and associated companies.
- Official authorities.
- Anyone acting on your behalf with your approval.
- Credit reference agencies and debt recovery agents.
- Anyone who is authorised by the company to provide services to you for example shipment of goods.
- Anyone in connection with a reorganisation, sale or acquisition of Horwood Homewares Ltd or any associated companies.
How long we’ll keep your information
Your Rights
4) Individuals rights in accordance with General Data Protection Regulation (GDPR)
- To be informed about the collection and use of your personal data.
- To access your personal data and supplementary information.
- To have inaccurate personal data rectified, or completed if it is incomplete.
- To have personal data erased. The right is not absolute and applies in certain circumstances. The right does not apply in the following circumstances:
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- to exercise the right of freedom of expression and information;
- to comply with a legal obligations;
- for the performance of a task carried out in the public interest or in the exercise of official authority;
- for archiving purposes in the public interest or statistical purposes where erasure is likely to render impossible or seriously impair the achievement of that processing
- for the establishment, exercise or defence of legal claims.
- To request the restriction or suppression of your personal data.This is not an absolute right as the company has to assess if the request is manifestly unfounded or excessive, taking into account whether the request is repetitive in nature.
- To data portability which allows individuals to obtain and reuse their personal data for their own purposes across different services.
- To object to processing based on legitimate interests or the performance of a task in the public interest/exercise of official authority (including profiling); direct marketing (including profiling); and processing for purposes of scientific/historical research and statistics.
- To withdraw consent.
- To lodge a complaint with a supervisory authority.
By adhering to our company’s privacy policy and being compliant with the requirements of GDPR you can be secure in the knowledge that your personal data will be safe and used for legitimate business purposes.
COOKIE POLICY
To make our website work properly, we sometimes place small data files called cookies on your device. Most big websites do this too.
What are cookies and what information do they collect?
Cookies are small text files that a website sends to your web browser (e.g. Google Chrome, Safari, Firefox) and which are saved on your device when you visit a site. Cookies are used to make it quicker and easier for you to shop on a website as they collect and remember your actions and preferences (e.g. login, language) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another. The information provided by the cookies is in most cases anonymous and relates to things like the number of visitors to our website, how they arrive at the site and which pages they visit. Some cookies expire at the end of the visit to a website, some stay for a month before they expire, only a few will remain on your device for longer.
What cookies do we use?
We use different kinds of cookies to provide you with the best browsing and shopping experience possible.
Functional cookies:
These are the cookies our platform uses to ensure you are presented with the most relevant information to you, in the right format, and which are required for the operation of our website and its functionalities. For example, they determine the country and region you are browsing the website from or the type of device you are using. They also allow to make purchases as they enable you to use our shopping cart or our Third Party payment options (PayPal, Amazon Pay), they store your recently viewed products, they allow you to track your order at a later date or to stay signed into your account.
These cookies may also at times collect personally identifiable information, such as your name, address, phone number or email address. This only happens if and when you interact with parts of the website which require this type of data such as checkout and account creation. It is important you are aware that we don’t use cookies to collect sensitive information such as payment details.
Analytics & performance cookies:
These cookies allow us to gather anonymous information on the users that visit our website, how they utilise the site and how they interact with it. The data gathered through these cookies helps us improve our website’s functionalities, your overall experience while browsing the site and identify any errors which may have occurred during your visit. To achieve this, we use:
- Google Analytics, which is the industry standard way of tracking visits to a website. You can find more information about how Google Analytics uses cookies in their support pages here.
- Hotjar, which is a heatmap and behaviour analytics technology service. For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.
Advertising cookies:
We work with Third Parties to disseminate advertising materials for our brands and offers.
- Mailchimp, which is our newsletter email service provider. The newsletter cookies record your interactions with our mail-outs to better understand what contents you are interested in and how we can improve our communications to you. These cookies only apply if you have opted into our newsletter and agreed with our website’s privacy policy.
Remarketing cookies:
We work with Third Parties (such as Google, Facebook, Twitter) to provide targeted adverts to you. These cookies keep track of your visits to our website (e.g. pages you visited, links you followed, products you purchased) and are then used to make advertising on ours and Third Party platforms more relevant to you and your interests. These data are collected in an anonymous form and we are not able to link visits or actions on our website to specific users.
- Google Analytics advertising cookies and features, which include remarketing with Google Analytics, Google Display Network impression reporting, Google Analytics demographics and interest reporting, Google cross device reporting and integrated services that require Google Analytics to collect data for advertising purposes such as Google Ads and Google Search Console.
- Google Ads cookies, which include remarketing tags for the collection of data for personalised ads and conversion tags for measurement purposes. You can find out more about how Google manages data in advertising products here and how Google uses cookies in advertising here.
- Facebook and Instagram advertising cookies, which include event and remarketing tags for the collection of data for personalised ads and conversion tags for measurement purposes. You can find out more about how Facebook uses cookies here and how Instagram uses cookies here.
- Twitter advertising cookies, which include event and remarketing tags for the collection of data for personalised ads and conversion tags for measurement purposes. You can find out more about how Twitter uses cookies here.
Third Party cookies:
Some pages of our website include functionalities which require Third Party cookies not managed by us. An example of this is the social media sharing links on our product detail pages. Please note that our cookie policy does not cover the links within our site to other websites, which will have their own cookies not controlled by us and will be managed according to the Third Party’s cookie and privacy policies.
How to control or disable cookies?
There are several ways for you to control or disable cookies and these will depend on the device, web browser as well as the Third Party platforms you use (such as social media).
If you’d like to control or delete the cookies stored on your device, you can find more information in this link: this site is run by a firm of solicitors – Pinsent Masons LLP – and is referenced by government websites so we believe it will give you all the information needed.
Please note, depending on the cookies you decide to block, some functionalities or areas of our website may not work.
For analytics and personalised ads specifically, you can also refer to the links below to understand how you can update your settings:
Also, here is a useful link by the European Interactive Digital Advertising Alliance that will allow you to turn off online behavioural advertising (also known as interest-based advertising) by the main advertisers.